Communication is one of the things that can hold you back in business. Grammar IS important. People are judging you by your communication style, your dress, your body language and your speech. One big area where you are judged is your use of pronouns. In business people will pay attention to the emails you send and your social networking profiles. When you are speaking to people and you make a mistake in grammar people may think that you just made a careless error, but when you are writing it you are putting it out there for the world to see. With the technology that is out there today where everything is abbreviated we are loosing our use of correct grammar. Even though you may not be unintelligent you will come across as unintelligent by your improper use of grammar.
The common theme of women who struggle in business is not having presence. You have to remember that as representatives of your companies you will not always be working with people your same age. You will have to deal with people who are older and more mature than you are. So, when you are trying to sell yourselves or your product you should always keep in mind that you will be judged by our presence. So to enhance your presence you should be concerned about your body language, facial expressions, demeanor, dress, and image.
Another thing to think about is how well you think on your feet. Senior executives will notice things like how long it takes you to answer a question. So you not only need to know the rules of English grammar, but you should also be concerned with our presence. This will help you to come across as credible. It all comes down to your look, your language and your likability. If you want to be successful in business and in life, you have to be willing to work on yourself, internally and externally.
Live the sweet life with a sweet career!